Daft.ie Launches Revolutionary Property Maps for Broadband

Daft.ie, Ireland Biggest Website (ABC Certified), has launched a new mapping service allowing broadband users to find houses for sale in Ireland. Visitors to the site can drag a map of Ireland around the screen, zoom in to any town and see the property for sale on a particular street. At present, all the major urban centres are mapped with a total of 17,000 homes listed.

Commenting on the new service, Brian Fallon, Director, Daft.ie said "Our goal is to get every single property for sale in Ireland onto this map. We've been working hard for this launch and we now have 50% more homes listed than our nearest competitor. Many of these homes have never been advertised online before so finding a bargain has just become that bit easier"

The service pulls in geographic data from An Post and ties it into Google's mapping service to display each house for sale as a small blue icon on the map. When a visitor clicks on a house, the price, the number of bedrooms and a small photo appear beside it. House price data for particular streets and neighbourhoods will be added shortly so that the price of each house can referenced to recent sales

Commenting further, Brian Fallon added "In May 2006, Daft.ie was certified by the Audit Bureau of Circulation as the busiest website in the country ahead of other well know sites such as RTE.ie and Eircom.net. We're number one because we're constantly adding innovative new features such as this. We have invested heavily in R&D over the last two years and are now beginning to see the results of this effort. Broadband maps is just the first in a series of innovations that we will be launching over the comming year."

Try it out at www.daft.ie/maps

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For further information please contact:
Jennifer Mooney, Marketing Solutions,
053 26789, 087 833 6450

Notes to the Editor
Daft.ie is Ireland's biggest property website with the largest selection of residential property for sale in Ireland. It is also the primary online destination for commercial, overseas and residential property to let. Daft.ie was founded in 1997 as an efficient way of finding property and house mates online. In recent years Daft has expanded into all areas of the Irish property market and today has a thriving network of over 1,000 estate agents and over 40,000 landlords.

In May 2006, a report by ABC ELECTRONIC confirmed that Daft.ie was Ireland's busiest certified website with requests for 27.6 million pages of information received (Page Impressions) in May 2006, ahead of other well-known sites including; RTE (22 million, May 06), Eircom (22 million, January 06) and MyHome.ie (18 million, October 05).

In 2005, Daft.ie customers applied for over €3 billion in mortgages. The company has won numerous awards for its innovative approach and strong customer focus. In 2005 it won Innovation and Internet Entrepreneur of the Year (IIA Net Visionary Awards), Best International eBusiness Website (United Nations World Summit, Tunisia), Small Business of the Year (Small Firms Association) and Digital Media Brand of the Year.